Unified Commerce for B2B Companies

Free yourself from the need to juggle between different tools for various sales channels, be it B2B eCommerce, mobile order taking, DSD, or inside sales.

With Pepperi’s Unified Commerce platform, you can consolidate all your sales operations onto a single, cohesive platform, driven by a shared business logic and powered by a single back office.

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Transforming your B2B Sales with Unified Commerce

At the heart of Webxfy Unified B2B Commerce Platform lies end-to-end solution that connects all front-end channels, ensuring a consistent and personalized experience for buyers and sales reps. Say goodbye to traditional omni-channel platform and join the trend of unified B2B commerce solution. Discover the future of B2B platform with Webxfy!


Extend our B2B commerce platform’s data
with pre-built plugins for ERP
and back office systems


Easily sync with your cloud-based or on-premise back office. Whether it’s a proprietary or home-grown solution, Webxfy B2B commerce platform has got you covered.


The world’s leading brands and wholesalers rely on Pepperi. Thousands of users from Fortune 500s to boutique manufacturers use Webxfy B2B platform to perform millions of transactions. Day in, day out.

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Get API documentation, references and resources needed to integrate with Webxfy B2B platform.


Unified Commerce refers to a single B2B Commerce platform that integrates all front-end sales channels with shared business logic and a centralized back office. It serves as a comprehensive B2B wholesale platform for all sales-related functions.

Unified Commerce differs from Omnichannel in that it provides a truly integrated solution, connecting all sales channels into one B2B commerce platform, whereas Omnichannel solutions often involve multiple back-offices managed using different platforms and tools.

Unified Commerce enables businesses to streamline processes, provide a consistent buying experience both for sales reps and B2B buyers across all channels, eliminate manual data entry, and manage multiple sales channels efficiently from a single platform.

Key features to consider include simultaneous connection of customer-facing channels and backend systems, scalability to accommodate business growth, seamless integration with existing systems, intuitive user experience, and support for both web and native mobile apps.

Before adopting Unified Commerce, distributors faced challenges such as managing multiple sales channels separately, lack of interoperability between systems, inefficiencies in data exchange, missed opportunities, and suboptimal customer service due to fragmented operations.

Pepperi’s Unified B2B platform includes the following modules: Mobile Order Taking app for Sales Reps B2B eCommerce platform Trade Promotions Route Aaccounting/DSD Retail Execution Inside Sales & Support

The mobile order taking app empowers sales representatives to streamline the ordering process while on the move. It provides them with real-time access to product catalogs, pricing information, and customer data, enabling them to place orders efficiently and accurately from any location.

The B2B eCommerce platform offers distributors a digital storefront where B2B buyers browse products, place orders, and manage their accounts online. It provides a personalized experience for multiple buyers, increases product discoverability and boosts user adoption rates.

The trade promotions module enables wholesalers to configure, manage and execute various types of promotions. This module helps businesses boost sales, increase brand visibility, cross-sell, upsell and expose new products.

The route accounting/DSD (Direct Store Delivery) module automates sales and accounting processes for route-based operations. It allows businesses to manage inventory, invoicing, and payment collection efficiently while on the go. This module reduces paperwork, improves route optimization, leading van drivers to take more orders and increase van coverage.

The Retail Execution module helps distributors optimize space efficiently and increase in-store conversion rates. It provides tools for planning store visits, executing merchandising tasks, and capturing real-time data on product availability and shelf compliance.

The inside sales support module equips sales teams with tools and resources to drive sales from a centralized location. It includes features such as mobile CRM and mobile order taking enabling sales reps to manage customer interactions and identify opportunities for upselling or cross-selling.